Skip to main content

Advertisers pull ads from 'The View' following nurse comments

The fallout continues over comments two hosts made on The View, about Miss Colorado's Miss America monologue about being a nurse.

Johnson & Johnson and Eggland's Best Eggs have both announced they will no longer advertise on show following the comments.

Johnson & Johnson said Thursday the company was taking the money saved from pulling ads from "a certain daytime program to good use," and announced a new donation drive for nursing scholarships.

Likewise, Eggland's Best said Thursday that the company "appreciates nurses and values the important role they play in family health. In light of the comments about the nursing profession recently made on daytime television, we will no longer be advertising on the show in question."

(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); = id; js.src = "//"; fjs.parentNode.insertBefore(js, fjs);}(document, 'script', 'facebook-jssdk'));

We value and appreciate nurses and their educational journey, and now you can show your appreciation just by sharing a... Posted by Johnson & Johnson on  Thursday, September 17, 2015

Joy Behar and Michelle Collins came under fire for comments the two made on Monday about Miss Colorado Kelley Johnson's monologue, which told the story of "Joe," an Alzheimer's patient that Johnson cared for.

"...She came in a nurse's uniform, and basically read her emails out loud," comedian and co-host Collins said of Johnson's monologue.

"Why does she have a doctor's stethoscope on?" fellow co-host Joy Behar chimed in during the show.

Shortly after the comments, social media erupted with an outpouring of support for those in the nursing profession. The hashtag #NursesUnite was used to almost 40,000 times in the past week, as people bashed the hosts for their "insensitive" comments.

On Wednesday's show, Collins said her comments were "misconstrued."

"I, for all of us, want to say we love nurses," Collins said. "Nurses, if you're watching, we adore you, we respect you."

To all nurses: I want to apologize. You're the last people I'd ever want to hurt. I'm thankful for all the amazing work you do. — Michelle Collins (@michcoll) September 16, 2015

Behar, who was criticized for asking why Johnson was wearing a stethoscope, said she was "not paying attention" during the segment.

"I was looking at a Miss America tape, and there's a woman wearing an outfit," Behar said. "And I'm thinking, 'Is she in costume?' I didn't know she was a nurse. I'm used to seeing them in gowns and bathing suits. It is not like I was trying to be funny. It was stupid and inattentive on my part."